Forbes is a nearly 100-year-old media company that has always maintained the same mission: to champion free markets and entrepreneurial capitalism. Today, this mission is more relevant to a new audience of startup entrepreneurs than it ever was before. With that vision, Forbes has focused on combining its 100-year-old tradition with a new culture of innovation, science and contemporary performance that embraces digital, social and mobile. Forbes has been able to keep changing the content model and advertising model to maintain its competitive advantage. This has enabled the company to create a more efficient business model for sustainable, ad supported journalism. Tom Davis, Chief Marketing Officer at Forbes Media, will discuss how Forbes has been able to adapt over the years and achieve continued success by fulfilling its purpose in an all new digital way.
Chief Marketing Officer
Tom is responsible for Forbes’ brand marketing, sales development and advertising revenues. With twenty five years of media management experience, Mr. Davis uses technology and business innovation to help Forbes' advertising partners. Tom helped launch several Forbes products -connecting marketers and audiences in measurable ways. Before joining Forbes in 2008, Tom held multiple roles at International Data Group - a global technology media company. He was Associate Publisher of Network World and became the General Manager of IDG's Customer Access Group - winning a min's Best of the Web Gold Award. A graduate of Iona College in New Rochelle, New York, Mr. Davis lives in New York with his wife and four children.