As a consumer internet business Skyscanner is blessed with huge volumes of data, but this brings with it the challenges of how to make sense of it all. This is especially in a fast growing, fast paced environment like Skyscanner where things change on a daily or weekly basis! Being able to effectively visualise our data in ways that allow us to quickly and easily assess the situation and make decisions is absolutely vital to a data driven business like ours. In this talk I’ll discuss the importance of getting your data right in the first place, asking the right questions of the data and your end users, and how we then turn this into useful, insightful data visualisation.
Principal Business Intelligence Analyst
Mark leads a team focused on making the large amounts of data that Skyscanner holds into insightful, understandable and useful tools for the business. The team works across the company on all aspects of the data pipeline from specifying and generating new data requirements, to bringing this data into production and then building reporting and visualisation on top. Mark has over 10 years experience working with data – first in the sphere of transport planning and forecasting and latterly in the consumer tech sector, although he’s somehow never managed to shake the transport part…